This summer, MO&Co. joining hands with i-D Magazine, the vanguard magazine of fashion and style in the world, debuted super-stylish [Music n' Racing] music party in HK. Hipsters moved to the beat of speed racing music, experiencing as if they were in the Fast and Furious scene. The fashion tour raced then through Chengdu, Wuhan and Beijing, all four-city music tour bringing you back to the past racing age.
Music n’ Racing
In the summer of 2017, MO&Co. initially took inspiration from French Pop Icon Françoise Hardy and her racing film "Grand Prix”, and pioneered the concept of speed racing, implying that a fashion feast full of energy and passion was about to kick off.
The youthful enthusiasm keeps fashion being heated-discussed. MO&Co. launched a summer series that integrates youth culture elements such as car racing, street art, and summer music festival. Checkered flags, old-school velvet sports suit, SPEED/READY GO/HIGHWAY letters decoration, rider uniforms … all these stylish designs are quite thrilling.
This summer, MO&Co. joining hands with i-D Magazine, the vanguard magazine of fashion and style in the world, debuted super-stylish [Music n' Racing] music party in HK. Hipsters moved to the beat of speed racing music, experiencing as if they were in the Fast and Furious scene. The fashion tour raced then through Chengdu, Wuhan and Beijing, all four-city music tour bringing you back to the past racing age.
Music n’ Racing
In the summer of 2017, MO&Co. initially took inspiration from French Pop Icon Françoise Hardy and her racing film "Grand Prix”, and pioneered the concept of speed racing, implying that a fashion feast full of energy and passion was about to kick off.
The youthful enthusiasm keeps fashion being heated-discussed. MO&Co. launched a summer series that integrates youth culture elements such as car racing, street art, and summer music festival. Checkered flags, old-school velvet sports suit, SPEED/READY GO/HIGHWAY letters decoration, rider uniforms … all these stylish designs are quite thrilling.
